Sunday, November 15, 2009

Infopong (day 79)

Informavore is a term that Frank Schirrmacher uses to describe our current propensity to ingest information.  It's obviously a term that relates to information overload but without a negative connotation.   I like the term and I'm certainly a fan of food and eating metaphors but I wonder if it's the correct metaphor.   Obviously I'm biased here because of the Breath I/O project but it seems to me that a breathing metaphor may be a little more apt.  I say this because the act of digesting is inherently a one way transformation  (not to get too graphic) whereas the act of breathing is one of exchange and shared environment.  This is an excerpt of a response from Daniel Kahneman to the Frank Schirrmacher interview on Edge.org
The interview vividly expresses the sense many of us are getting that when we are bathed in information (it is not really snippets of information, we need the metaphor of living in a liquid that is constantly changing in flavor and feel) we no longer know precisely what we have learned, nor do we know where our thoughts come from, or indeed whether the thoughts are our own or absorbed from the bath. The link with Bargh is also interesting, because John pushes the idea that we are driven from the outside and controlled by a multitude of cues of which we are only vaguely aware — we are bathing in primes.
I think too that the metaphor of ingesting information implies the right of first refusal -- that we are not being force-fed.  In reality, it's a combination.  We can choose what information we take in by choosing our context (who/what we follow, who we friend,  what we surf) but the information bits that are presented to us are not of our own choosing.  For certain, this can be a great thing, rather like christmas morning when you get a particularly relevant tidbit you weren't expecting.   But there are also many instances where our context may be chosen with a particular purpose in mind (shopping for food, for instance) but is usurped for another purpose (selling celebrity lifestyles or diet fads).  So we are forced to hold our breath or just breathe and deal with the cough later.

For sure neither metaphors go far enough in describing the affect of having a multitude of information feeds that we somehow process, pass on, and contribute to.   There is something too crude with food, and too insubstantial with air.  And both suffer from a certain amount of passivity.  A better metaphor might be a game of pong with thousands of balls in play.  But then we're back with the no-body problem.

It seems too that any metaphor should have a dual, a metaphor to describe the negative space of what's happening -- what is not felt.   In the case of processing information, I feel this may have to do with space itself.  A sense of the bigger context that comes with a moment of reflection.

A song for this post.

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